19A – Idea Napkin No. 2

1) Hi! My name is Yehudy Lander. I am a third year Business Administration student specializing in International Studies. I am a determined individual who will always go the extra mile to ensure something is done right. I have a passion for sustainability and eco-friendly ways of life. I hope to one day develop this idea of mine in order to reach large audiences and have the platform to discuss plastic pollution. In turn, I would offer them solutions with my sustainable products.

2) I am offering several eco-friendly, sustainable alternatives to everyday single-use items that cannot be recycled and are considered a danger to our environment if over-polluted. This would range from reusable water bottles to metal straws. This would fit the unmet need of those who are interested in living more sustainable lives, but have not found proper alternatives to the items they use on a daily basis.

3) This product should appeal to anyone who is interested in doing their part for the environment and the pollution crisis. However, this would appeal more to the youth and young-adults. My products are seeking to tackle an issue that will affect them in the future. Additionally, this will definitely appeal more to people who live near a large body of water in order to witness the effects of pollution first-hand.

4) Like I stated before, people who are interested in a better outlook for the future will surely care about living more sustainable lives. Those who have witnessed the crisis we are currently going through will jump at an opportunity to do their part.

5) I believe my desire to carry out tasks properly and efficiently is something that sets me apart from many. When I do something, I make sure it is done right, rather than done too fast. I'd also like to believe my passion for environmental sustainability is something that separates me apart in a sense that I am doing this for more than just a paycheck. I am interested in seeing change, and I would to do everything in my power to ensure this happens.

I strongly believe all these elements fit together nicely and will hopefully become a recipe for success. The customers and care for this idea are plentiful. I, myself, am a young adult who shares this vision with many others, and hopefully we can all come together to do our part in becoming more eco-friendly.

Feedback Memo: I did not receive much feedback on my previous idea napkin. However, I have learned more about myself since then, and I have been able to envision what this idea would look like if it came to fruition.